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Analysis, article, case study march 9th, 2011 a case study on hershey's erp implementation failure: the importance of testing and scheduling. Hershey foods corporation: bitter times in a sweet place teaching note synopsis and objectives the proposed sale of hershey foods corporation (hfc) during. The case examines in detail the reasons behind the failure of erp implementation at the us based hershey foods corporation this case study was compiled from. This study uses hershey foods corporation as a case to demonstrate how to formulate global product strategy to penetrate growing international markets in recent years, confectionery markets.
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